-
Business consulting services
Our business consulting services can help you improve your operational performance and productivity, adding value throughout your growth life cycle.
-
Business process solutions
We can help you identify, understand and manage potential risks to safeguard your business and comply with regulatory requirements.
-
Business risk services
The relationship between a company and its auditor has changed. Organisations must understand and manage risk and seek an appropriate balance between risk and opportunities.
-
Cybersecurity
As organisations become increasingly dependent on digital technology, the opportunities for cyber criminals continue to grow.
-
Forensic and investigation services
At Grant Thornton, we have a wealth of knowledge in forensic services and can support you with issues such as dispute resolution, fraud and insurance claims.
-
Mergers and acquisitions
Globalisation and company growth ambitions are driving an increase in M&A activity worldwide. We work with entrepreneurial businesses in the mid-market to help them assess the true commercial potential of their planned acquisition and understand how the purchase might serve their longer- term strategic goals.
-
Recovery and reorganisation
Workable solutions to maximise your value and deliver sustainable recovery
-
Transactional advisory services
We can support you throughout the transaction process – helping achieve the best possible outcome at the point of the transaction and in the longer term.
-
Valuations
We provide a wide range of services to recovery and reorganisation professionals, companies and their stakeholders.
-
IFRS
The International Financial Reporting Standards (IFRS) are a set of global accounting standards developed by the International Accounting Standards Board (IASB) for the preparation of public company financial statements. At Grant Thornton, our IFRS advisers can help you navigate the complexity of financial reporting from IFRS 1 to IFRS 17 and IAS 1 to IAS 41.
-
Audit quality monitoring
Having a robust process of quality control is one of the most effective ways to guarantee we deliver high-quality services to our clients.
-
Global audit technology
We apply our global audit methodology through an integrated set of software tools known as the Voyager suite.
-
Corporate and business tax
Our trusted teams can prepare corporate tax files and ruling requests, support you with deferrals, accounting procedures and legitimate tax benefits.
-
Direct international tax
Our teams have in-depth knowledge of the relationship between domestic and international tax laws.
-
Global mobility services
Through our global organisation of member firms, we support both companies and individuals, providing insightful solutions to minimise the tax burden for both parties.
-
Indirect international tax
Using our finely tuned local knowledge, teams from our global organisation of member firms help you understand and comply with often complex and time-consuming regulations.
-
Innovation and investment incentives
Dynamic businesses must continually innovate to maintain competitiveness, evolve and grow. Valuable tax reliefs are available to support innovative activities, irrespective of your tax profile.
-
Private client services
Our solutions include dealing with emigration and tax mitigation on the income and capital growth of overseas assets.
-
Transfer pricing
The laws surrounding transfer pricing are becoming ever more complex, as tax affairs of multinational companies are facing scrutiny from media, regulators and the public
-
Tax policy
Tax policies are constantly evolving and there are a number of complex changes on the horizon that could significantly affect your business.
-
Outsourcing Changes to the Outsourcing legislation, specifically when offshoringSignificant changes to the dynamic of the financial services sector in recent years have shifted the paradigms in how we work. The increased digitisation of the workforce, changes in business models, globalisation, and remote working capabilities have led to a new approach to the delivery of services.
-
Asset management Inflation and tax planningThe recent onset of rapid inflation is an unwelcome development that is having a widespread impact on US businesses and tax planning.

The global pandemic combined with self-isolation and economic uncertainty is changing the way people consume products and services – possibly forever. Businesses will become irrelevant to their customer base if they fail to understand the changing behaviours and priorities brought about by the pandemic. Understanding the customer's new world has never been more critical. Mid-market businesses need to use this time to assess whether they have the right business intelligence and engagement tools to understand and meet their customers' changing needs.
The latest IBR data shows that 40.8% of global respondents have started to plan for the customers and markets they will prioritise in preparation for recovery. Meanwhile, 40.7% of global respondents said they'd started to plan what products or services that they will prioritise with 27.4% of businesses reporting they would need to make fundamental changes to what they take to market. Furthermore, over 35% of companies said they would need to make changes to more contractual flexibility in delivering products or services to customers' following the COVID crisis.
Audit your customer analytics
Agility is essential in a rapidly moving commercial landscape, and the right data analytics can give you a real-time overview of what is going on among your customers when activity picks up. Do you have an adequate array of tools to help you quickly get a handle on customer dynamics?
There are plenty of tools to consider in the mix, such as natural language processing and machine learning that can assess sentiment in recording calls with your customers and identify key themes and trends. Another is social media monitoring which can help you measure customer sentiment. Meanwhile, transactions and personal data analysis – particularly in the financial services – can alert you if customers are in a high-risk category following income drops or a sudden increase in expenditure, or are otherwise vulnerable.
Communicate with your customers and anticipate their changing needs
While analytics provide broad insight, customer communication remains more valuable than ever from both a basic survival and future trends perspective.
Ian Pascoe, CEO and managing partner at Grant Thornton Thailand, says: "Working much closer with your customers is critical. Engagement is vitally important. You've got to over-communicate and not hide things. Really engage with clients/customers and if there is a problem come out and say, 'There is a problem, but we are working on a plan'."
Beyond the firefighting element, use all engagement channels to measure the mood of customers and understand the issues they face. They can also provide an opportunity to offer solutions and showcase the brand. Pascoe says: "It is about looking at new ways of doing things and making sure that your name is still out there, so it doesn't disappear."
The decline of physical meetings presents challenges to relationships. However, alternative interactions such as video calling, prove to have benefits of their own and with people spending less time travelling there is more time to make those calls. Pascoe says: "When you're talking to clients in their homes, it's almost a better more personal relationship you're building. And now that people are used to and increasingly expect to see people on video, you're able to potentially offer a better service because you can bring relevant people in from anywhere in the world."
Improve digital engagement with consumers
Communications need to work particularly hard in the retail sector. Before COVID-19, you could walk into shops and have a strong sense of branding and see the display.
Pallavi Bakhru, chartered accountant at Grant Thornton India in New Delhi, says: "The whole customer experience set one shop apart from another, but in a time like this when everybody's probably shopping online, how you talk to your customers, how you communicate, what messaging you're giving out, has suddenly become a differentiator."
People around the world are turning to technology at a very rapid rate. That is providing new opportunities for those that have a robust online presence. Bakhru says: "Things that we would have done probably five years down the road, we're doing them today. I think it's also because everybody suddenly started feeling that technology is your interface with the world."
"People traditionally in India, were used to going to the market and buying their groceries, they didn't typically go online, but it's changed. In just these few months of the pandemic, people are now buying their groceries online because they're scared of stepping out of homes. So more businesses are now coming onto a platform."
Use digital channels to access customers beyond your borders
The geographical constraints for professional services have blurred now that the widespread adoption of digital enables more cross border advice and consultancy.
Bakhru says: "That geographical line that we all had for services, where you felt that the person should sit across from you in person and talk, all that is changing. There is going to be a larger market for service providers. If you are an architect, for example, you could advise on design to anybody, in any part of the world, and for clients, there'll be more competitive services available. Suddenly, talent will become a premium; as a customer, you'll go to the best or the most affordable available."
Don't ignore the value of reputations
While many businesses are focused on survival, resilience and recovery cannot be built on poor reputations. Fair treatment of staff, suppliers as well as good sustainability and environmental policies – at this time and in the future – will matter to customers.
Tony Markwell, managing partner private advisory Grant Thornton Australia, says: "When you have a recession, people fall back to staples, they'll fall back to things that are locally sourced and sustainable. If you're in a business that's not in that field, you have to say, 'I need to have an alternative plan to get into that field,' or shift in the market to make it clear to customers that I have local suppliers, or that my products aren't something to be feared."
The track ahead is overshadowed with uncertainty, and businesses need to retune their customer strategies and operations to meet the conditions. Against a backdrop of ever-changing economic and societal norms, understanding what your customers are doing and feeling – and why – has never been more important. Businesses need to know where their customer opportunities are and, once understood, be ready to engage with clarity and purpose. They will need to receive as well as they broadcast; to listen as well as they speak.
Speak to your local Grant Thornton expert to better understand how to analyse your customers and adapt your offering to match or sign-up below to get our latest insights direct to your inbox.
Take a pit stop
We’ve built a series of insights to help mid-market businesses look at the external drivers and internal enablers that will underpin their strategy and programmes and work in sync to boost performance and increase resilience.